Styled Spaces & Life Stories

The Truth About Property Styling – What It Is, Why It Matters & How It Works

Lauren Conway - The Ginger Stylist Season 1 Episode 12

If you’ve ever wondered what property styling actually is (beyond just making things look pretty), this episode is for you. Lauren pulls back the curtain on the real role of property styling in today’s real estate market—and why it can make a huge difference when it comes time to sell your home.

With over six years of hands-on experience styling homes across Brisbane, Lauren shares everything from how the process works, the biggest misconceptions she hears, to heartwarming behind-the-scenes stories of real transformations—including her grandmother’s home.

Whether you're preparing to sell, curious about the styling process, or just love hearing the real-life stories behind the spaces, this episode is packed with practical tips, honest advice, and a few emotional moments too.